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   General Web Site Information


Your Domain Name

You can look up Domain Names at Network Solutions or Register.com to see if the name you want is available.

When you register a domain name, you can "park" it with the registration company until you arrange hosting for the name. The hosting setup amounts to telling the world where they can find your domain on the Internet. Many people prefer to leave the technical details of registration to the ISP who hosts their domain or the web developer who sets up their web site.

The one area of domain registration where your attention is crucial is the Contact Information. Three contacts are required for registration: Administrative Contact (who owns the name), Technical Contact (who hosts the name), and Billing Contact (who pays for the name).

We see many domains in which the web developer has set up a domain for a client with the web developer listed as the Administrative Contact for the domain. This means that the web developer and NOT the client "owns" the domain. This situation often becomes a problem when the web developer and client part company.

If you have already have a domain, you can look up your contact information using whois. If you discover that you are not the Administrative Contact you should attempt to remedy that problem while you are still on good terms with the domain owner!

Details frequently forgotten in website design:

Bandwidth
For most of the world, the Internet is accessed over a 56k or less connection. For all the broadband hype, this is likely to be the case for quite some time. If your page can't load in less than 30 seconds it will probably will not be viewed.
 
Maintainability
If you are planning on incorporating timely information into your site, make sure you understand the commitment required to keep up to date. Not keeping your site timely erodes your credibility and wastes your visitors' time. The web does not need more out-of-date information!
 
Bells and Whistles
There are several hundred different browser versions out there - each with its own quirks and bugs. If you want to reach the widest audience, you must be careful how features requiring advanced browser support are used in your design. For example, security-conscious browsers can turn off both Java and javascript - if your navigation system requires javascript, you have locked these people out of your site.
 
Accessibility
It is astounding that so little attention is paid to making the web accessible to people with disabilities. Browser variations muddy this issue but, for a good look at usability issue, visit the Center for Applied Special Technology page validator, Bobby. Go ahead, run some of your favorite pages through Bobby and see how poorly most do. Validate our pages and you will see we need to work harder at accessibility, too. As usual, the specifications for accessibility at w3.org far exceed current browser capabilities, and we hope to improve our own work as browser CSS and HTML4 support improves.

The Care and Feeding of your Web Site

Assessing Your Web Site
To determine how your web site is performing, you should learn to read and understand the traffic information provided by your hosting provider. This information may take many forms, periodic reports sent as e-mail, graphical or tabular on-line, reports, or even raw server log files. Things to look for in the report:
 
  • Pages are what carry the content. If your you don't see many pages listed (.htm or .html) among your top 20 hit list your site is graphics heavy (.jpg or .gif) and ineffective at delivering content.
     
  • External links directly to your images. Look for image hit counts which exceed the hit count of the page containing the image.
     
  • Errors in external or internal links. If your report provides counts of status codes, the totals for 400 and 500 codes should be less than 1% of your traffic. Otherwise, you site is appearing broken to a lot of visitors and you should find out why.
     
  • Problems in your hosting environment. Unexpected fluctuations in traffic or error counts can indicate that something is happening in your hosting environment.

Stay Involved
Look at your site and check out those of your competitors. If possible, try out a few different access points - a friend's AOL account or your local library, for example. The point of this exercise is to see how your web site performs under a variety of conditions. The experience is not uniform!
 
For a free 1-hour consultation, please contact us at info@issiweb.com
(902) 529-2479
 
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